engagement bait

Rage Bait vs. Clickbait: Similarities, Differences, and the Evolution of Manipulation Have you ever clicked on a headline promising a shocking secret only to discover trivial information? Or watch a recipe video in which the chef does something so absurd and wrong that you just have to type…

Rage bait: Why anger has become currency and Oxford University's "Word of the Year 2025" Oxford has declared "Rage bait" the word of 2025. What does it mean? News of the new word of the year, characterising 2025, has been circulated by the Oxford Dictionary. Unlike previous years when terms were announced,…